With the rise of social media and WordPress websites, marketing has become more affordable and accessible for entrepreneurs. Still, as a startup or small business, building brand awareness and attracting the attention of consumers can be challenging when you’re competing with vast oceans of digital content. In this episode, we chat to the subject matter expert for our new Marketing Deep Dive course, Lara Karassellos, about the current marketing landscape. Then, she shares her tips for marketing your startup business, and tells us a little more about the course that she played such a huge role in developing.
Podcast: #04: The story of Matsidiso – A brand built on community, kindness and sustainability
Entrepreneur on the Grow Podcast Series
In one of our most exciting Entrepreneur on the Grow podcast episodes yet, Jared interviews Jinae Heyns, co-founder of Matsidiso. We chat about her journey as an entrepreneur, and how, despite some bi...
Why Entrepreneurship is the Key to Unlocking South Africa’s Economic Potential
Thought leadership articles
South Africa needs superheroes. But, not the kind that wear capes and fly around fighting crime. Nope. These superheros are cloaked in ambition, occasionally wear business attire, and are most...
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